None, they're all important and memorable to me. I remember every single one.
Approachable, relaxed, thorough, skilled, simple.
My recommendations and reviews
Make sure you know your photographer is someone who you'll get on with on the day.
Just being as flexible as a couple, and their guests, require you to be - it doesn't get better than that.
Chat at length 'til they know they've chosen the right photographer. Meet for a pre-wedding shoot approx. a month before the wedding - this is ideal for both parties to get to know each other properly before the day, for the couple to get used to being photographed so that the images will be so much more natural on the day, and to discuss the specifics of the couple's photo requirements for the day itself. I will then put a wedding day photo schedule together - this helps to make me as unimposing as possible on the day so that the couple can spend as much of the day as possible with their friends and family and not the photographer, after all it's their day not mine. After the day itself, I'll post the processed and edited images on a password-protected gallery on my website and send them the link. If they've ordered an album l will then ask them to choose the images for it. Or if they've just ordered a USB I'll put all the photos which are in their gallery as high-resolution copyright-relinquished files on a lovely branded wooden USB stick in its own branded box - a lovely little touch.
Nothing specific, every couple is unique.
Many different ones, I wouldn't pick one specific one out - but I will try to accommodate all requests, as there's a way to do anything!
Use the rain as a positive, don't try to pretend it's sunny!!
Through art school so many moons ago!!!!