How Much Does Wedding Beauty Cost? The 2025 Average Revealed
On your wedding day, all eyes are on you, and you’ll want to feel as beautiful and confident as you can be as your friends and family watch you say, ‘I do!’
Achieving that perfect look can take time, dedication and — unfortunately — money. But, it’s worth it when you look back on your photographs and admire just how great the two of you looked on your big day.
But how much does wedding beauty cost, and what should your regime be during the build-up to your wedding? In this post, we’re going to take a look at how much wedding hair and makeup costs, and the money you might spend on beauty ahead of your wedding.
What’s the average cost of wedding beauty?
Hair
You might be a pro at doing your own hair, but there’s something truly special about having a professional handle it on your wedding day. A skilled hairstylist knows how to create a look that not only suits you perfectly but also lasts through the ceremony, photos, and dancing. Prices for bridal hair typically start around R2,000, while top-tier stylists can charge R6,000 or more depending on experience and demand.
Makeup
Next to hair, makeup is one of the most important parts of a bride’s beauty routine. In South Africa, professional makeup services usually start at around R2,000, with prices climbing to R4,000 or more for top artists.
Lashes
Eyelash extensions are a great way to achieve fuller, longer lashes without the hassle of mascara. Prices typically start at R700 and can go up to R1,500, depending on the style and salon.
Nails
From acrylics to gel and dip powder, there are plenty of nail treatments to suit your style. Even if extensions aren’t your thing, a manicure (and maybe a pedicure too) is a lovely confidence boost.
Tip: Book your nail appointment a day or two before the wedding to avoid any last-minute smudges or chips.
- Basic manicure: R300+
- Extensions or gel overlays: R500–R800
Male grooming
The groom’s pre-wedding routine matters too. A fresh haircut and beard trim can make a big difference in those close-up shots. A professional barber session will typically cost around R300–R700, depending on the services included.
What about the bridal party?
It’s also possible to hire a stylist to do the hair and makeup of other members of the bridal party, including parents, bridesmaids and flower girls. While there will be a cost for each extra person, it will usually be less than the cost of the bride’s beauty.
What’s the beauty regime before your wedding?
While your stylist will take great care with your hair and makeup on the morning of your wedding, that’s not always where it starts. There’s plenty you can do ahead of the big day to prepare. However, each of these will add to your budget and aren’t necessarily a vital part of your routine.
- Nail colour — Why not test out some colours, which you can apply yourself to save money?
- Hair colour — If you’re colouring your hair for your wedding, try out some possible colours during the months before your wedding.
- Teeth whitening — You can arrange for professional teeth whitening, such as through your dentist, or buy at-home kits.
- Exfoliate — Look after your skin as well as you can during the months – and especially the weeks – before your wedding.
- Botox — If you’re having Botox for your wedding, this can take a couple of weeks to take effect and can last several months.
- Eyebrows — Wax or thread your brows around two weeks before your wedding to avoid spots or red skin.
- Tan — A spray tan can be done a few days before your wedding, but if you’re hitting the sun beds make sure to do it over a few weeks and no more than two or three sessions a week.
What factors can affect the cost of wedding beauty?
Several factors play a part in the cost of wedding beauty, which means you may pay considerably less — or more — than the average. It also depends on what you’re looking for — many couples are happy with basic hair and makeup and still look absolutely stunning on their big day.
Expertise
Just like other wedding vendors, makeup artists and hairstylists often set their rates based on experience and demand. A newly qualified makeup artist might charge as little as R1,000, while a seasoned professional with a solid reputation could charge R3,000 or more for bridal makeup. The same goes for hairstyling — entry-level stylists may start around R1,000, with top-tier experts charging R5,000 to R6,000 or more depending on the complexity of the look and whether trials are included.
Location
You can either visit a salon for your hair and makeup or arrange for stylists to come to you. If they travel to your location, expect to pay extra for the convenience — usually around R1,000 or more to cover travel time, fuel, and any additional costs like tolls.
Prices also vary depending on where you are. Stylists based in major cities like Johannesburg or Cape Town often charge more than those in smaller towns or rural areas, so it’s worth comparing quotes from a few professionals in your area.
Trials
If you’re thinking about booking a makeup trial — which is highly recommended if your budget allows — keep in mind that most artists charge separately for this service, as it takes time and uses their products. In South Africa, experienced makeup artists typically charge between R1,500 and R2,500 for a trial. Some professionals offer package deals that include both the trial and wedding day makeup, which can be a cost-effective option.
Number of people
Many brides also choose to treat their bridal party or close family members to professional hair and makeup. Since these looks are usually simpler and quicker than the bride’s, most stylists offer lower rates for bridesmaids or the mother of the bride. You can expect to pay around R1,500 per person for makeup and a trial, though this can vary depending on the artist and location. Booking as a group may also help reduce costs or qualify for a package discount.
DIY makeup
Many brides, including Kate Middleton herself, choose to do their own makeup for their wedding day. However, we would strongly advise that you book a lesson beforehand. It’s the best way to learn some new techniques and find the best products for a long-lasting look. Head to your favourite makeup counter, where you’ll be able to get some free tips and stock up on beauty products.
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